About the Author
Kim Roach
Kim Roach is the Hip Marketing Gal at
http://www.unleashthetraffic.com. To learn exactly how to attract tons of targeted, qualified web site traffic to your site, visit www.unleashthetraffic.com
Today I am going to introduce you to a tool that allows you to uncover thousands of dollars in market research free of charge. It is known as GoogSpy. This powerful tool gives you an in-depth view of how your customers run their business. Googspy is a research tool that will tell you exactly what your competitors are bidding on in Google Adwords.
This tool tracks over 500,000 keywords every day from Google and then loads this goldmine of information into the GoogSpy.com database. The key is knowing how to mine this information properly.
Using this tool, you can browse by company or by search term. This basically hands you a business strategy on a silver platter.
For example, let’s say you wanted to do some in-depth research on Overstock, one of the largest companies online. You would simply go to GoogSpy.com and type in overstock.com. You will then be shown thousands of words that this company bids on. Research like this would normally cost thousands of dollars, but they are giving it free of charge.
Are you looking for keywords with high conversion rates? Simply type in words such as buy and purchase into the search box. You will be shown keyword phrases that are bid on that include the words buy or purchase. These are very lucrative keyword phrases because the person who types in “buy sony playstation 2″ knows exactly what they want. Their not just looking around, but rather, they are in the buying mode. These are the type of keywords you want to bid on. Using GoogSpy, you can uncover these hidden gems in seconds.
Other high-converting keyword phrases include brand names and product names. Type in the keyword “camera” and you will find thousands of different brands and product names for cameras. These keywords are some of the best keywords you can find online. They are some of the highest converting keywords around.
Give this tool a whirl at http://www.googspy.com
Published by Kim Roach on May 26, 2006 08:49 AM
