I have heard countless theories: you need to do so and so to score well in search engines. Some say meta tags are not at all relevant while others will say exactly the opposite.
Want to cut the crap? :-)
I am not going to give you all the secrets.... :-)
I would be a fool to reveal everything, but the above result is only one of many successful results I have achieved for many of the pages I have created. Top 2 positions out of 75.300 results on Google - the name isn't even put in quotes.... ;-)
What Noone Dares To Say!
There are many hopeless webcoders out there. Their code stinks to high heaven. It would never pass validation from the W3 - World Wide Web Consortium. Well, if it was to do so, it would take hours if not days to clean up hopeless coding.
Even Microsoft Has Learned The Lesson!
Have you ever considered the changes from Microsoft Internet Explorer 6 compared with version 7? CSS is better implemented now, support of transparency in PNG images is better supported - and on and on...
Users are still a bit lazy in changing, but the show has begun to attract attention from users who are in the process of shifting to the Mozilla Firefox browser. This development is very positive, indeed.
Less positive is the fact that many pages don't work correctly. Users of Linux or Macintosh computers see entirely different webpages due to lazy people who dare call themselves webmasters without being anything other than push-button mousedrivers. They don't know any HTML and therefore can't adapt anything to the realities of search engines.
Flash - No thanks!
I don't use any Flash. Impossible to optimize adequately, and pages are only visible to those with the Flash player installed. Try convincing a business man he needs to download a Flash player to see your company price list. It won't happen.
Remember: Search Engines are Image Blind
Your success is not achieved by the most beautiful design, but by a combination of design, coding, content and thorough analysis of what your website is all about.
Stay tuned. I will expand on the subject in the coming weeks. :-)
Published by Henrik Blunck on January 8, 2007 01:03 PM
