Internet marketeers promise you their version - at a fee.
For xx$ they will reveal "golden nuggets" about so and so, and how you can achieve this and that in only xx days.
What would you say if somebody offered you this information FOR FREE?
If that person told you the very truth: that the results are defined by your willingness to ACT upon what you read?
You might even think the person was insane for revealing it for free, but nothing could be further FROM the truth.
The market is big enough for all of us, so keep reading. :-)
Usenet Marketing
Usenet marketing is one of the most abused and misunderstood marketing tools you can ever use.
Using it correctly you must remember some key issues:
1. Only to post in groups relevant for your information
There are groups dedicated to posting sales information. Marketplaces where buyers and sellers (mostly of services) will gather to get information and quotations for their own business efforts.
Such groups welcome your posting and participation.
2. Never to misuse any newsgroup
If you make even the smallest of mistakes, apologize straight away, and correct your behaviour. If you should fail to do so, you could end up with a label next to you of being considered a troll.
3. Give a good offer
You should present a good offer - as you would indeed do in any other marketing effort. But you must also consider that you are mass-marketing in some groups with large amounts of traffic, so you might reach a big market with your information.
The better the offer, the more likely that you will get a good response. :-)
4. Never be disrespectful
Much like key no 2 it is an art to avoid the worst cooks and trolls in Usenet groups. Some of them can truly destroy any type of positive communication. Get people over to e-mail communication one-on-one with you when you see positive potential clients.
Done the right way you can achieve wonders.
Done the wrong way, you will make blunders.
Keep reading my articles on WorldVillage, and I will do my very best to teach you the difference. :-)
Published by Henrik Blunck on January 10, 2007 08:22 AM
